Shinobu Kato, founder of Kato Sake Works, unveils everything that goes into a bottle of his "Nama" Sake in this whimsical take on their signature product.

Kato Sake Works aims to make sake more accessible and approachable. At KSW, Nama Sake isn't just a drink—it's an immersive journey through a symphony of flavors and aromas. Each bottle invites the consumer to partake in a world of sensory experiences, from smells to tastes, and even to sounds.

This advertisement celebrates the playful spirit and rich essence at the heart of the KSW brand.